Wednesday, April 16, 2008

Meeting Minutes - April 16th

Today, we walked through the first 65 pages of our Marketing Plan.

A few points:

1) We need to list lodging explicitly with various private homes
2) In Baby Boomer Target Market segment, we need to discuss our ADA Compliance challenge, especially to historic buildings but we need to set the bar high and provide a vision to ensure that we do move more in that direction over the long haul.
3) Sue Hillhouse and Dianne Correll will call on the Facilities so we can complete the chart
4) We need a matrix that shows the organizations and where/how we partner

5) Should mention that CDC is organizing organizations and this is a nice tie in.

6) Barb to put together a poster/flyer/rack card: "Arts with Altitude" and highlight all the activities in that one month time period Late July through August...

7) Karen , Joyce, and John to meet to put together sections 7 (alternate strategies) and 8 (our marketing strategy).

8) We called Ralph and he agreed to getting section 6 by next wednesday...

We all feel like we are getting close. Two more weeks or so and we should be able to put a fork in it. It won't be perfect, but, it will be done!!!!!

To those of you in the blogosphere, we will send out the plan once we have it finished.

Thanks everyone. This plan wouldn't be possible without all the hard work of the meeting attenders. (Sue Hillhouse, Susie Opdahl, Joyce Linn, John Ast, Sara Sharpe, Dianne Correll, Lori Slawitchka, Barb Wade, Tracy Lockhard, Rick Noll, Ralph Huesing). I know it has been hard to keep up this pace and momentum, but, we are just about done. This is an incredible team and everyone should know how valuable and great the input has been. Even without the plan, I feel like a very diverse group of people has really contributed to some fantastic ideas going forward. We have accomplished a great deal but it did take a lot of your time and once again, you gave it to us. Thanks also to the city for the use of its facilities. Give yourselves a round of applause!

Best,
KA

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