January 30 Meeting Minutes

January 30th Meeting Synopsis -- > QA

I discussed the same presentation about Vision/Mission and Team Goals as before. No comments came during the prezzo but at the end, there were a few:


A. There was a question about the Democratic National Convention in Denver this summer and what were we planning to do there...

I called a friend at the Denver Metro Convention and Visitors Bureau and the DNC is a closed convention. There are very specific rules and the delegates are not going to be barraged with tons of information. A very limited amount of information will be provided and it is being paid for with big bucks. They will send me some very specific guidelines and rules but do not look to get Ouray noticed there. Furthermore, she said that this convention doesn't have really any PRE/POST. What she was trying to say was that there weren't going to be any trip extensions. Now, on the bright side, she did mention that although the DNC is well publicized, there are actually 12-15 conventions per year in Denver that are similar in size, just not media coverage and publicity. She is going to be sending me some information on how we can hook up with the media planners and most of those conventions have much more PRE/POST activity that may be interesting as we consider a move into attracting those types of guests. I will forward the information I receive when I get it.

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B. There were some discussions/questions on what time period this Marketing Plan would cover.

In this part, much of the 2008 ads have already been placed (i.e. the AAA tour book, the Colo State Guide, the Ouray Visitor Guide) but there are still SOME dollars for periodicals that can be considered going forward but much of our work will concentrate on Summer 2009 too. But, in general, I see this plan as working 2008 partially and 2009 definitely and looking forward, til 2012.


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C. There are discussions around the time commitment, missed meetings due to prior travel commitments, etc.


This group had thoughts that maybe we could send out emails of the topics and we could make some meetings mandatory for all group members and some meetings could be for smaller groups. We need to get together as a large group and determine how we want to handle this. It seems like it *might* work, but, I do have some concerns on the consistency aspects. Let's discuss in one big meeting and set the ground rules.


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D. There was a question about do you want reps from all groups.

YES, I think we need that for the perspectives (it will make a better plan) and I think we need it for buy-in. If this is going to work, we need everyone to have some skin in the game.